Our mission is to get more people on bikes and we take great pride in our customers.
We get it, choosing the right bike is hard. We’re here to help. Give us a ring and we can walk you through it to make sure you get on that bike that fits your riding style.
If things aren’t perfect, we’re making it right. Lifetime warranty on frame and fork and 1 year on all components. Simple as that.
We always strive for perfection both internally and externally, so we want you to get your bike quickly and with extra care.
We work with local mechanics to make sure your bike can arrive fully assembled, tuned up, and ready to hit the road. Want to build it up yourself? You can do that too! It’s always fun to get your hands dirty.
We developed and built these bikes from the ground up. We know all the details and can always assist you.
We work directly with manufacturers to build excellent quality bikes with name brand components at a fair price.
Us vs other guys - we don’t compromise on our components. Name brand or bust.
Create your Pure Cycles EU account to receive promotional news and access to a faster checkout process.
If you've already registered with us, sign in here.
We will send you an email with instructions to reset your password.